Wednesday, August 3, 2011

DGTL11004: Digital Design and Communication_Web Identity_Hamid (s0214708)


The design of this logo is simple consisting of two plain colours which are pink and green. A logo should be simple; i tried many things to design a logo both creative and simple, that reflected the idea of the company name which is “Designovation”. The first idea is overlap the letters but that idea was too simple for this kind of company. Then replace the dot of both i’s with a star to look bit fancy. But that idea was not so creative thirdly two words design and ovation were separated with two simple boxes and coloured the angles with the actual logo colour but the logo was invisible. Finally the two angle on D and N were placed and this idea works because it is simple but creative. The symbol mark of this logo will be these two line which represents the design and ovation and. The colours were used were pink and green which were exactly match to the idea of the logo the slogan of this company is “Design for the future” which doesn’t fits to the logo because it is long however  it will used in business cards and brochure as well.

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